How to Setup a Successful Client Relationship at a Content Marketing Agency

Drive Results Towards the Agreed upon Deliverable and You'll Have Happy Customers

So, you're running a content agency? Maybe you thought that'd be about finding the right words, like a magic spell that satisfied customers. Maybe you thought clients would hire you to do a thing, you'd do the thing, and boom, profit... It's harder than that. Let's be serious. Those were fever dreams, but you still have a content agency to run, and fever dreams don't make that happen. You're the voice of your clients. That's why they hired you to get their audience to trust them and become customers... or they heard that content marketing was a thing they're supposed to do, but they're too busy and need you to free up the bandwidth. Fever dreams and client motivations aside, how does your content agency set up successful client relationships? Challenges Content Agencies Face Challenges